Find out how to save big on top brands during AliExpress Brand Week with our comprehensive guide.
AliExpress Brand Week, also known as the 828 Sale or the Mega Brand Sale, is a premier shopping event that offers incredible discounts on top-brand products. This annual sale, held in late August, is a golden opportunity for savvy shoppers to snag high-quality items at unbeatable prices. In this article, we’ll guide you through everything you need to know about AliExpress Brand Week, from preparing for the sale to maximizing your savings with expert tips. As always, ZiranZi is here to help you pay less on AliExpress with exclusive promo codes, timely sale alerts, and insider shopping strategies. Dive in to learn how to make the most of this exciting event!
What is AliExpress Brand Week?
Overview of Brand Week
AliExpress Brand Week, an eagerly awaited event for online shoppers, is held annually in late August, culminating on August 28th. This sale, also known as the 828 Sale or the Mega Brand Sale, is a prime opportunity to purchase top-brand and premium products at significantly reduced prices. The focus is on offering substantial discounts across a wide array of categories, making it a must-attend event for bargain hunters and brand enthusiasts alike.

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During this week-long extravaganza, shoppers can expect to see a surge in promotions from well-known brands, with discounts often reaching up to 70%. The event not only highlights current season items but also provides a platform for brands to clear out older inventory, making way for new collections. The combination of end-of-season sales and brand-specific deals makes AliExpress Brand Week a highly anticipated event in the shopping calendar.
Key Features of the Event
Massive Discounts: One of the main attractions of AliExpress Brand Week is the incredible discounts available across various product categories. From electronics and fashion to home goods and beauty products, shoppers can find deals that slash prices by as much as 70%. This allows consumers to buy premium products at a fraction of their original cost, making it an excellent opportunity to stock up on essentials and luxury items alike.
Brand-Centric: Unlike other sales that feature a mix of random products, AliExpress Brand Week is heavily brand-focused. This means that top-tier brands participate by offering exclusive deals on their products. Whether you’re looking for high-end electronics, fashionable apparel, or quality home goods, this event is your chance to buy from trusted brands at unbeatable prices.
Flash Sales and Limited-Time Offers: Adding to the excitement and urgency of Brand Week are the flash sales and limited-time offers. These deals are available for a short duration and often come with a limited stock, prompting shoppers to act quickly. The thrill of catching a flash sale adds an extra layer of engagement and competition, as everyone tries to secure the best deals before they run out.
Exclusive Coupons and Promo Codes: To enhance the shopping experience and maximize savings, AliExpress Brand Week offers a variety of exclusive coupons and promo codes. At ZiranZi, we specialize in providing these valuable codes to our users, ensuring you get the best possible deals. By stacking store coupons, AliExpress coupons, and ZiranZi promo codes, savvy shoppers can significantly reduce their final purchase price, making their money go even further.
Preparing for AliExpress Brand Week
To make the most of AliExpress Brand Week and ensure you snag the best deals, a bit of preparation is key. Here’s how you can get ready for this major shopping event with tips that will help you stay organized, maximize savings, and avoid missing out on great offers.
Create a Wish List
Start by browsing AliExpress well in advance of the sale. As you explore the site, add the items you’re interested in to your wish list. This feature allows you to quickly access your desired products once the sale begins, saving you time and effort. A well-curated wish list not only helps you keep track of what you want but also makes it easier to monitor price changes and spot discounts immediately when the sale kicks off.
- Browse AliExpress in Advance: Familiarize yourself with the available products and brands.
- Add Desired Items to Your Wish List: Ensure quick access to your favorite products during the sale.
Follow Favorite Stores
Many brands and stores on AliExpress offer exclusive discounts to their followers. By following your favorite stores, you can receive notifications about special deals, early bird offers, and flash sales that might not be available to the general public. This simple step can give you an edge, ensuring you’re among the first to know about and take advantage of these exclusive deals.
- Follow Brands and Stores: Gain access to follower-exclusive discounts and early notifications.

Set a Budget
It’s easy to get carried away with all the amazing deals during AliExpress Brand Week. To avoid overspending, set a budget for yourself. Determine how much you’re willing to spend overall and allocate portions of your budget to different categories, such as electronics, fashion, or home goods. This approach helps you stay within your financial limits while still enjoying the shopping spree.
- Avoid Overspending: Plan your budget in advance and allocate funds to different product categories.
Download the AliExpress App
The AliExpress app offers several advantages for shoppers, especially during major sales events like Brand Week. App users often receive app-only deals, notifications for flash sales, and special promotions. By downloading the app, you ensure that you have instant access to all these benefits and can shop on the go, making it easier to keep up with limited-time offers.
- Get App-Only Deals: Benefit from exclusive discounts and real-time notifications.
- Notifications for Flash Sales: Never miss out on time-sensitive deals.
Use ZiranZi for Promo Codes
ZiranZi is your go-to source for exclusive promo codes and sale alerts. We constantly update our site with the latest discounts and codes to help you save even more during AliExpress Brand Week. Before making any purchase, check ZiranZi for the most recent promo codes that can be applied on top of existing discounts. This simple step can significantly increase your savings.
- Check ZiranZi for Latest Promo Codes: Ensure you have access to the best discounts available.
- Receive Timely Sale Alerts: Stay informed about upcoming sales and special promotions.
Maximizing Your Savings During Brand Week
AliExpress Brand Week is packed with opportunities to save on a wide array of products. To truly capitalize on these savings, it’s essential to employ strategies that can stretch your budget even further. Here’s how you can maximize your savings during this shopping extravaganza.
Combine Coupons and Discounts
One of the most effective ways to save during AliExpress Brand Week is by stacking different types of coupons and discounts. AliExpress allows the use of multiple coupons on a single purchase, which means you can combine store coupons, AliExpress platform coupons, and exclusive promo codes from ZiranZi. This strategy can lead to substantial savings, making expensive items much more affordable.
- Stack Store Coupons: Many stores offer their own coupons that can be applied to specific products.
- Use AliExpress Coupons: These are often available site-wide and can be used in conjunction with store coupons.
- Apply ZiranZi Promo Codes: Check ZiranZi for the latest and exclusive promo codes to maximize your discounts.
Check Shipping Options
Shipping costs can significantly impact the final price of your purchase. During Brand Week, many sellers offer free or discounted shipping as part of their promotional deals. It’s crucial to pay attention to the shipping options available for each item you’re interested in. Opting for items with free shipping can add up to significant savings, especially if you’re purchasing multiple products.
- Look for Free Shipping: Prioritize items that offer free shipping to reduce overall costs.
- Consider Discounted Shipping: Even discounted shipping can be a great way to save, especially on heavier items.
Read Reviews
Ensuring the quality of your purchases is essential, especially during a high-volume sale like AliExpress Brand Week. Reading verified customer reviews can give you valuable insights into the product’s quality, reliability, and potential issues. This step helps you make informed decisions and avoid disappointment with your purchases.
- Check Verified Reviews: Look for feedback from buyers who have purchased and used the product.
- Assess Quality and Reliability: Use reviews to gauge the overall quality and performance of the item.
Monitor Flash Deals
Flash deals are a highlight of AliExpress Brand Week, offering incredible discounts on popular items for a limited time. These deals are typically time-sensitive and come with limited stock, so staying alert and ready to act quickly is crucial. Monitoring flash deals allows you to seize these opportunities and secure high-demand products at the lowest prices.
- Stay Alert for Flash Sales: Regularly check for new flash deals throughout the sale period.
- Act Quickly: Be prepared to make quick purchasing decisions to take advantage of these time-limited offers.
Join AliExpress Loyalty Programs
AliExpress offers several loyalty programs, such as AliExpress Select, which provide additional benefits to members. These programs can offer perks like early access to sales, extra discounts, and exclusive coupons. Joining these loyalty programs can enhance your shopping experience and provide you with even more ways to save during Brand Week.
- Access Early Sales: Get a head start on shopping with early access to deals.
- Enjoy Extra Discounts: Benefit from additional discounts and special offers available only to members.

Popular Categories During Brand Week
AliExpress Brand Week offers significant discounts across a wide range of product categories. Whether you’re looking to upgrade your electronics, refresh your wardrobe, or enhance your home, this sale provides ample opportunities to save. Here are the most popular categories during Brand Week, each offering a variety of products at unbeatable prices.
Electronics
Electronics are one of the most sought-after categories during AliExpress Brand Week. From the latest smartphones to innovative gadgets, you’ll find substantial discounts on a broad selection of electronic items.
- Smartphones: Brands like Xiaomi, Huawei, and Samsung often offer significant price cuts on their latest models, making it a great time to upgrade your phone.
- Gadgets: Smartwatches, fitness trackers, and other wearable tech are popular during this sale, offering advanced features at reduced prices.
- Home Appliances: Items such as vacuum cleaners, air purifiers, and kitchen appliances can be found at substantial discounts, allowing you to upgrade your home tech without breaking the bank.
- Accessories: Chargers, headphones, and other electronic accessories are also heavily discounted, providing a great opportunity to stock up on essentials.
Fashion
Fashion enthusiasts will find plenty to love during AliExpress Brand Week. This category includes a wide range of clothing, shoes, and accessories, with many items from well-known designers and brands.
- Clothing: From casual wear to formal attire, you can revamp your wardrobe with stylish pieces at a fraction of their regular price.
- Shoes: Whether you’re looking for trendy sneakers, elegant heels, or comfortable flats, you’ll find a variety of footwear options at discounted rates.
- Accessories: Complete your look with discounted accessories such as handbags, jewelry, and sunglasses from top brands.
Home and Garden
Enhancing your living space is easy with the great deals available in the Home and Garden category during Brand Week. This is the perfect time to find bargains on furniture, decor, and more.
- Furniture: Discover deals on a range of furniture items, including sofas, tables, and storage solutions that can transform your home.
- Decor: Add a personal touch to your space with discounted decor items such as wall art, rugs, and lighting fixtures.
- Tools: Home improvement enthusiasts can take advantage of discounts on tools and equipment, making DIY projects more affordable.
- Kitchen Appliances: Upgrade your kitchen with appliances like blenders, coffee makers, and other essentials, all available at reduced prices.
Beauty and Health
Beauty and health products are always popular during AliExpress Brand Week. From skincare to wellness items, this category offers a variety of products to help you look and feel your best.
- Skincare: Find discounts on high-quality skincare products, including moisturizers, serums, and masks from trusted brands.
- Makeup: Stock up on makeup essentials, from foundation and lipstick to eyeshadow palettes, all at lower prices.
- Personal Care Products: Items like electric toothbrushes, hair care tools, and grooming kits are also available at significant discounts.
- Wellness Items: Explore a range of wellness products, including supplements, fitness equipment, and health monitoring devices.
Toys and Hobbies
Whether shopping for kids or indulging in your own hobbies, the Toys and Hobbies category offers something for everyone during Brand Week.
- Children’s Toys: Keep the little ones entertained with a variety of toys, including educational games, action figures, and more, all at reduced prices.
- Hobby Supplies: Find deals on hobby supplies like art materials, model kits, and crafting tools, perfect for fueling your creative pursuits.
- Outdoor Gear: For those who love the outdoors, discounted items such as camping gear, sports equipment, and travel accessories are available.
AliExpress Brand Week is a fantastic opportunity to shop across a diverse range of categories, each offering deep discounts and exciting deals. By exploring these popular categories and utilizing ZiranZi’s expert tips and promo codes, you can maximize your savings and enjoy a rewarding shopping experience.
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Sources
For more information on AliExpress Brand Week and tips from fellow shoppers, check out the following sources: